Paid Search Marketing Manager- Ecommerce
Our client, located in the near Northern suburbs is seeking a Marketing Manager with Paid Search eCommerce experience. This position will oversee the client’s Marketplace (Amazon and EBay) channel and be a contributor of sales growth. This person will also manage at least 2 Marketing Specialists.
- Develop, analyze, create, and optimize large complex paid search marketing campaigns against sales goals and identify profitable expansion opportunities.
- Oversee the management of the Marketplace (Amazon / eBay) channel.
- Address and resolve urgent issues including performance notifications and suspensions. Buildout, manage, and optimize Sponsored Product Ad campaigns.
- Manage 2 direct reports and educate on team processes, reporting, platforms & interfaces of paid search partners, and implementation of campaign launches.
- Collaborate with all divisions to maximize results.
- Create analytical reports pertaining to campaign performance, provide recommendations to achieve strategic goals against KPIs, and present to senior management and cross-functional groups.
- Research paid search and marketplace trends and advancements to present to team.
- Project management and maintenance of test schedules to ensure tests are completed by set deadlines.
- Assist with development of budgeting, forecasting, and analysis of the overall channel performance.
- 5-7 years of experience working in Marketing
- 2+ years experience as a Marketing Manager with experience managing and developing strategy for paid search campaigns
- Experience managing 2 direct reports
- Knowledge of Digital Media Channels
- Review and effectively optimized assigned digital marketing campaigns against A/S targets.
- Plan and collaborate with cross-functional teams to achieve shared strategic goals against set deadlines.
- Strong oral and written communication skills.
- A competitive compensation plan and great benefits.
- Hybrid Work Schedule
- A Business Casual Work Environment, Comprehensive Health Benefits, Paid Time Off (PTO) Program, Employee Referral Bonus, 401(k), Profit Sharing, Tuition Reimbursement and Professional Development Programs
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